Founded by Christian Norton in 2015, Concerted Action is a one-stop consulting firm specializing in organizing, advocacy, and technologies that power grassroots movements. We help recruit supporters, build engaged and motivated communities, and generate action.
Built for labor unions and progressive organizations, Concerted Action specializes in recruiting new union members and generating workplace action by deploying proven and effective social media strategies. We’ve supported the digital programs of many successful organizing campaigns, including for the New York Times Tech Guild, Wirecutter, Union of Pitt, Verizon Wireless Workers United, T-Mobile Workers United, and the Committee for Better Banks.
Our digital experts leverage powerful and innovative tools, and a deep understanding of the labor movement, to advance the digital programs of our clients. We have decades of experience strategically integrating digital and traditional communication tools to bring workers together. And when workers come together, they have the power.
Click on the headshots below to read about our team.
![](https://concertedaction.consulting/wp-content/uploads/2024/06/Chistian-Headshot-e1719903037955-822x1024.jpg)
Christian Norton
Founder and CEO
![](https://concertedaction.consulting/wp-content/uploads/2024/06/maura.jpg)
Maura Pond
Digital Organizing Director
![](https://concertedaction.consulting/wp-content/uploads/2024/06/Sara-Headshot-2-683x1024.jpg)
Sara Wallenfang
Campaigns Director
![](https://concertedaction.consulting/wp-content/uploads/2024/06/Mike-Headshot-1024x768.jpeg)
Mike Carvalho
Digital Strategy Director
![](https://concertedaction.consulting/wp-content/uploads/2024/06/Kersten-Headshot.png)
Kersten Paulsen
Office and Marketing Assistant
![John LaMontagne](https://concertedaction.consulting/wp-content/uploads/2024/08/john-755x1024.jpg)